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The Hero We Need

Influencer is mistakenly billed as a horror film, but is actually an inspirational story of a young woman using her murder island to try to make the world a better place by pruning the insta-face-twat-tok-tuber population.

I eagerly awaited the sequel, and can now report that Influencers is even better than the first one. I am here for the Influencer Cinematic Universe.

Whoever composed the score clearly spent a lot of time listening to The Girl with the Dragon Tattoo soundtrack (and who among us has not). Specifically they seem to be a big fan of track 4.

Huysmans on Social Media

… he discovered the free-thinkers, those bourgeois doctrinaires who clamoured for absolute liberty in order to stifle the opinions of other people, to be nothing but a set of greedy, shameless hypocrites whose intelligence he rated lower than the village cobbler’s.

J. K. Huysmans, Against Nature (À rebours), translated by Robert Baldick

Luncheon with Huysmans

It Should Happen To You analyzes the disease that is influencer culture.

1954.

Another favorite is A Face in the Crowd (1957), which explores the danger of social media influencers becoming Populist politic figures.

Beauvoir on Social Media

To be no one, all things considered, is something of a privilege… How can anyone be so arrogant or so rash as to serve himself up as prey to a pack of strangers? Their names are dirtied in thousands of mouths; the curious rob them of their thoughts, their hearts, their lives. If I too were subjected to the cupidity of that ferocious mob of ragpickers, I would certainly end up by considering myself nothing but a pile of garbage. I congratulated myself for not being someone.

Simone de Beauvoir, The Mandarins

Luncheon with Simone

Future Social Media Influencer

I ate lunch today at a park. There was a child, probably four or five years old, happily kicking a soccer ball around while his parents sat watching him from a nearby picnic table. Occasionally the parents would stop paying attention to the child and start talking amongst themselves. At this point the child would stop kicking the ball, and begin to scream “Look at me!” while stomping his feet. After a minute or so the parents would look back at the child, who would resume happily kicking the ball around – until the parents began talking again, at which point the cycle would continue.

At first I found myself thinking that the parents might do well to address this behaviour, but then I realized that this was an outmoded way of thinking. The parents were clearly setting the child up for a bright future in social media, where nothing is worth doing unless other people are watching you do it.